In today's fast-paced media landscape, TV news remains a powerful platform for reaching audiences. However, the rise of digital channels has shifted viewer habits. To effectively connect with contemporary viewers, TV news outlets must develop innovative advertising strategies that seamlessly integrate traditional television with digital components.

Mumbai's lifeline, the local train network, is more than just a mode of transport; it's a thriving advertising landscape. With millions commuting daily, these packed carriages offer businesses an unparalleled opportunity to reach their target audience. From eye-catching posters to innovative placements, advertisers are leveraging the unique environ